Video Editing Responsibilities Editing Style (Nate Herk Reference) The target editing style has these characteristics: Screen recording-first format — the majority of the video is a clean, high-res screenshare walkthrough with a facecam overlay in the corner Smooth zooms and pans on the screen recording to direct viewer attention to the relevant area of the interface being discussed Bold, animated text callouts and lower-thirds that highlight key steps, tool names, and section transitions Chapter markers and visual section breaks to structure longer tutorials (timestamps, animated dividers) Fast-paced, tight editing with dead air and filler removed — no wasted frames, every second earns its place Clean motion graphics for intros, outros, and recurring branded elements (not overproduced, but polished) Sound design touches — subtle whooshes, clicks, and transitions that add energy without being distracting B-roll and cutaway inserts when relevant (tool logos, concept illustrations, results/outputs) Day-to-Day Editing Work Edit 2+ long-form YouTube videos per day (15–30 min tutorials, live agent builds, founder interviews) Produce 4+ short-form vertical clips per day repurposed from long-form content for TikTok, Reels, and Shorts Sync and clean multi-source audio (screen recordings, mic input, guest tracks) Color correct facecam footage and ensure consistent look across all videos Add branded intro/outro sequences, subscribe CTAs, and end-screen elements Implement chapter markers and timestamps in final exports Deliver export-ready files optimized for each platform (16:9 for YouTube, 9:16 for vertical) Thumbnail Design Responsibilities Thumbnail Style (Nate Herk Reference) The target thumbnail style has these characteristics: Dark or gradient backgrounds (deep blacks, dark blues, charcoal) that create strong contrast against bright foreground elements Large, bold sans-serif text with 3–6 words max — the hook is readable at mobile thumbnail size Founder headshot cutout with dramatic lighting, outline glow, or color pop to separate from background Tool/brand logos featured prominently (e.g., Claude, automation platform icons) as visual anchors Strategic use of 1–2 accent colors (electric blue, neon green, bright orange) to draw the eye Clean composition using rule of thirds — face on one side, text on the other, logo/icon as a third element Curiosity-driven visual hooks (arrows, circles, “?” marks, before/after splits, redacted elements) Consistent visual brand identity across the channel so viewers recognize the content at a glance Day-to-Day Thumbnail Work Design 2–4 thumbnails per week (one per long-form video, plus A/B test variants) Create thumbnail templates that can be quickly adapted for recurring series Source and cut out headshot photos with clean edges and consistent lighting treatment Test thumbnails at small scale (phone-size preview) to ensure readability and click appeal Iterate based on CTR performance data — we’ll share analytics and you’ll refine what works