Job Description I am looking for an experienced website designer/developer to build a professional, mobile-first website for my Independent Living Facility business, Independent Path Solutions. The website must be conversion-focused, simple to navigate, and optimized for lead capture and referrals from case managers, social workers, veterans programs, hospitals, and families. This is not a medical or treatment facility, so the messaging must clearly reflect structured independent living housing. Core Website Requirements The website should include: • Modern UX/UI design • Mobile-first responsive layout • Clear conversion funnels and CTAs • Fast loading speed • Professional trust-building design Primary actions on the website: Refer a Client Apply for Housing Check Availability Schedule Consultation Website Pages Required Home About Us Housing Program Refer a Client (high-converting referral page) Apply for Housing (resident application + pre-screen form) Availability / Waitlist Resources Contact Resident Portal (rent payments) Key Functionality Required Lead Capture & Forms Referral intake form for case managers Resident application and pre-screening form General inquiry form File upload capability CRM Integration Leads automatically captured in CRM Lead tagging (referrals, residents, case managers) Pipeline tracking Automation Auto email response after form submission SMS notification for new referrals Automated follow-up sequences Chatbot AI chatbot for answering common questions (availability, rent, eligibility) Payment System Online rent payment Recurring payment capability Credit card + ACH Online consultation or tour booking Conversion & Marketing Features Strong call-to-action buttons across the site Lead capture funnels SEO optimization for housing-related searches Trust-building elements (testimonials, policies, photos) SEO Focus Keywords The site should be optimized for searches like: Independent living facility Transitional housing SSI housing Veteran housing Independent living programs Preferred Tech Stack (Open to Suggestions) Ideally: CRM + Automation: GoHighLevel Payments: Stripe However, I am open to other modern scalable solutions if they simplify automation and management. Deliverables Fully designed and developed website Mobile optimized CRM + automation integration Payment processing setup Lead capture forms Chatbot integration Basic SEO setup