You will be responsible for configuring REI Reply to support my full seller lead journey: Core Pipeline & Stages Implement my existing stages (Lead Capture, Initial Contact, Booking, Booked Clarity Call, Clarity Call Completed, Plan Preparation, Plan Sent, Decision Pending, Under Contract, Nurture, Closed, Cold / Unresponsive, Database Reactivation). Map and apply my existing tag structure correctly. Key Workflows / Automations I already have these flows mapped on paper; I need you to implement them in REI Reply: Initial Contact Engine 5‑day mixed call/SMS follow up for new leads until contact or disqualify. Respect DNC and “one-engine-at-a-time” rules. Missed Call & Inbound SMS Handling Automatic “sorry we missed you” SMS for missed calls. Simple conversational SMS routing to book a Clarity Call without ever quoting numbers or giving legal/tax advice. Clarity Call Booking & Reminders Booking engine for 20–30 minute “Home Sale Clarity Call.” Automated reminders (24h, 3h, 15m) plus basic no‑show recovery. 3‑Path Plan Delivery & Plan Review Booking Tag-based trigger when Plan is marked “Sent.” Soft 3‑touch SMS sequence to book a Plan Review call. Decision Routing (Paths A–E) When I apply a decision tag (Cash, Creative, List/Referral, Not Yet, Hold/Wait), update to the correct single stage and exit any engines. Nurture & Reactivation Short-cycle nurture for “Not Yet” sellers. Long-cycle nurture for “Hold/Wait.” Quarterly 3‑touch database reactivation engine that respects DNC and engine flags. These should align with the four pillars of lead nurture: availability, speed, personalization, and volume. Messaging & Compliance Implement my SMS templates (I will provide drafts); you refine for clarity and natural tone. Must respect TCPA / opt‑out rules and my brokerage/creative‑finance guardrails. Reporting & QA Basic dashboard or views to track: new leads, conversations, booked calls, show rate, contracts, and closed deals. Test each workflow with sample contacts and screen‑record proof of everything working. Deliverables Fully configured REI Reply account with: Pipelines, stages, tags wired correctly All workflows above live and tested SMS/email templates loaded 1–2 simple reports / dashboards A short Loom walkthrough (10–20 minutes) and a basic configuration document (Google Doc). Ideal Experience 2+ REI Reply or GoHighLevel buildouts for real estate investors / wholesalers (share examples). Strong understanding of outbound SMS, speed‑to‑lead, and appointment show‑rate optimization. Comfortable working from detailed SOPs and acceptance criteria, not vague “make it better” direction. How To Apply Please start your reply with “REI Reply Build” and include: A short summary of similar systems you have built (links or screenshots). Your rough fixed‑price estimate for this project. Your estimated timeline (I’m targeting completion within 2–4 weeks). One specific suggestion you have for improving speed‑to‑lead or show‑rates in my type of business.