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B2B SaaS Growth Operator — Funnel & Revenue Optimization
UpworkUSNot specifiedexpert
Marketing StrategyLead GenerationConversion Rate OptimizationMarketing Automation
Overview
We are looking for a Growth Operator with proven experience scaling B2B SaaS funnels. This is not a traditional marketing role.
The focus of this position is revenue growth through funnel design, experimentation, and conversion optimization.
You will work directly with the internal leadership team and an existing marketing lead responsible for partnerships, brand, and day-to-day coordination. Your responsibility is to design and optimize the acquisition and conversion engine.
This role is suited for someone who has previously improved customer acquisition funnels, onboarding conversion, and revenue growth for SaaS products.
Core Responsibilities
1. Funnel Design & Optimization
Audit the current user acquisition funnel
Identify drop-off points in the signup → conversion journey
Design improvements to increase activation and paid conversion
2. Growth Experimentation
Design and run weekly growth experiments
Test acquisition channels
Optimize landing pages and messaging
Identify scalable customer acquisition channels
3. Conversion Rate Optimization
Improve signup completion
Improve onboarding activation
Increase free → paid conversion rate
4. Analytics & Reporting
Implement or improve funnel tracking
Monitor key metrics such as:
CAC (customer acquisition cost)
signup conversion rate
activation rate
free → paid conversion
Provide weekly reporting with clear insights and next steps
5. Collaboration
Work alongside the existing marketing lead
Provide strategic direction for execution tasks
Help prioritize high-impact growth initiatives
Expected Outcomes
Within the first 60–90 days, the goal is to achieve measurable improvements in:
user acquisition efficiency
funnel conversion rates
onboarding completion
revenue from new users
Deliverables include:
documented funnel analysis
prioritized growth experiment roadmap
implementation of tracking metrics
measurable improvements in conversion performance
Required Experience
Applicants must demonstrate experience with:
B2B SaaS growth
acquisition funnels
conversion rate optimization
growth experimentation frameworks
product-led growth models
Experience with marketplace platforms or founder/startup audiences is a strong advantage.
Required Application Proof
To be considered, applicants must include:
A specific example of a SaaS funnel they improved
Metrics before and after optimization
The exact growth experiments or changes implemented
The timeline in which results occurred
Applications without quantifiable growth results will not be considered.
Ideal Candidate Traits
Analytical and metrics-driven
Experienced with early-stage SaaS growth
Focused on revenue outcomes rather than marketing activity
Comfortable running fast growth experiments
Able to identify the highest leverage growth opportunities quickly
Important
This role is not suitable for:
social media managers
brand marketers
general marketing assistants
content writers
This role is specifically for growth operators with measurable SaaS results.
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Spent: $127,220.66Rating: 5.0Verified