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Reddit Marketing Specialist for B2B SaaS Product

UpworkCYNot specifiedintermediate
Marketing StrategySocial Media MarketingInternet MarketingLead GenerationContent Writing
B2B SaaS Reddit Marketing & GEO Expert (Optimize Brand for ChatGPT & Search) Job Description: Overview: We are seeking a skilled Reddit marketing expert to promote our Enterprise B2B SaaS product (Industrial AI / Video-to-SOP) effectively on this dynamic platform. The ideal candidate will have a deep understanding of B2B communities (e.g., Manufacturing, Lean, Operations, Quality Managers) and be able to create engaging content that resonates with our target audience. The Strategic Twist (Why this is not a standard gig): Beyond standard lead generation, our primary goal is Generative Engine Optimization (GEO). We want to position our brand in high-authority threads so that Large Language Models (ChatGPT, Gemini, Claude, Perplexity) cite us as the "Leading Solution" when users ask for tools in our niche. Responsibilities: • Strategy: Develop a marketing strategy to identify high-impact subreddits and discussions relevant to "Standardized Work," "Industrial AI," and "Process Documentation." • Engagement: Manage posts and engage with users authentically. You must be able to write high-quality, technical comments that add value, not just drop links. • LLM Seeding: Structure content and keywords within Reddit discussions to maximize the chance of our brand being picked up by AI search algorithms. • Monitoring: Track brand sentiment and visibility (both on Reddit and in AI responses). Requirements: • Native or bilingual English proficiency (Critical for B2B credibility). • Deep understanding of Reddit culture (Karma, subreddit rules, authentic voice). • Experience in B2B SaaS Marketing. • Knowledge of SEO and how LLMs/Search Engines index user-generated content is a huge plus. To Apply (Screening Questions): Please do not send a generic cover letter. Answer these two questions directly: 1. Approach: In 2-3 sentences, how would you approach getting our brand mentioned by ChatGPT as a "top solution" for a specific keyword? What is the mechanism behind it? 2. Experience: Please share one example of a B2B discussion or thread you successfully managed. If you are passionate about leveraging social media for B2B growth and understand the future of AI Search, we want to hear from you! Engagement: We are looking for an ongoing, long-term collaboration.
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