We’re a small UK women’s fashion brand on Shopify. We’re getting traffic, but it’s not turning into real customers. We want an experienced marketer who can bring qualified buyers (not vanity clicks) and improve conversions. This is for someone who can own the outcome: set up proper tracking, run campaigns, optimise weekly, and clearly explain what’s working and what isn’t. What you’ll do 1. Audit our current website + traffic and tell us what’s broken / missing (tracking, landing pages, messaging, etc.) 2. Set up or fix GA4 + Google Tag Manager + Meta Pixel (with proper conversion events) 3. Plan and run profit-focused campaigns (Google Shopping/Search and/or Meta paid social) 4. Improve conversion rate (simple CRO suggestions we can implement on Shopify) 5. Weekly optimisation + simple reporting (sales, ROAS, CPA, conversion rate, best products/audiences/ads) What success looks like - Clean tracking we can trust (no guessing) - Consistent new customers and sales from paid channels - Clear targets agreed upfront (e.g., CPA/ROAS) and a plan to improve month by month Budget / payment Open to: - Fixed monthly fee, or - Hybrid (small fixed + performance bonus/commission), or - A short paid test project first, then ongoing if results are strong (We’ll agree the structure after we review your proposal.) Must-have requirements (please don’t apply if you can’t show these) - Proven results for e-commerce (ideally fashion/jewellery) — must include numbers (ROAS/CPA/spend) - Experience with Shopify stores - Strong with conversion tracking (GA4/GTM/Pixel) and campaign structure - Comfortable working with a small brand budget and improving efficiency - Good communication and honest advice (we want facts, not hype) Nice-to-have - Google Merchant Centre + product feed optimisation experience - Klaviyo/email capture strategy experience - UK market experience (or strong understanding of it) To apply 1. Start your proposal with: “MADEVINCI” 2. Send 2–3 examples of e-commerce clients with: - Channel used (Meta/Google) - Monthly spend range - Results (ROAS/CPA, and timeframe) 3. In 5–8 bullet points, tell us exactly what you’d do in the first 30 days for our store. 4. Confirm you do not use any fake traffic, bot clicks, black-hat SEO, or banned ad tactics. Screening questions (answer all) 1. What’s your best e-commerce result (ROAS/CPA) and what did you do to achieve it? 2. Which channel would you start with for a small fashion brand and why? 3. How do you ensure tracking is accurate on Shopify (GA4/GTM/Pixel)? 4. What information would you need from us in week 1 to start properly? 5. Can you work UK hours for quick communication? (Yes/No)