Head of AEO (Answer Engine Optimization)

UpworkPHNot specifiedintermediateScore: 27
AhrefsTechnical SEOLocal SEOSEO AuditSEO BacklinkingSEO StrategyLink WheelSearch Engine OptimizationSocial Media MarketingSocial Bookmarking WebsiteSocial Media Optimization
The Opportunity We are building AEO as a core growth service, not an experiment. This role owns AEO end to end: strategy, service design, execution frameworks, and results. You will turn AEO from a concept into a repeatable, sellable, and measurable offering used across client accounts. 🧩What You’ll Own AEO Strategy ● Set our AEO direction across AI search, assistants, and answer engines ● Translate AI search behavior into practical client opportunities Productizing the Service ● Help turn AEO into a clear service with defined deliverables and outcomes ● Shape packaging, scope, and positioning with leadership Workflows and Playbooks ● Build and document AEO workflows from audit to execution ● Create SOPs that enable consistent delivery at scale AEO Audit ● Design standardized AEO audit frameworks ● Identify gaps in entity coverage, topical authority, and content structure ● Convert audits into clear execution roadmaps Execution and Results ● Oversee and contribute to AEO execution across client accounts ● Ensure recommendations are implemented and drive outcomes Measurement and Reporting ● Define how AEO success is measured and reported ● Build client-ready reporting that reflects real impact Internal Enablement ● Train teams on AEO fundamentals and quality standards ● Act as the internal authority as the space evolves 🎯What We’re Looking For ● Strong background in SEO or organic growth ● Hands-on understanding of AI search and LLM behavior ● Proven ability to turn strategy into repeatable systems ● Comfortable owning ambiguity and building from zero What Success Looks Like ● AEO is a documented, repeatable service ● Teams execute AEO without heavy oversight ● Clients understand the value and see results ● We’re seen as a serious AEO operator, not a trend follower 💼 Work Setup & Compensation Fulltime | Mid-shift Onsite or Hybrid - Cebu City, IT Park; Negotiable to Remote if outside Cebu Competitive Salary (depending on experience) Government-mandated benefits (SSS, PhilHealth, Pag-IBIG) Paid time off and PH Holiday pay If you are a strategic thinker with a passion for transforming innovative concepts into measurable business impact, this is your chance to shape the future of Answer Engine Optimization. Join us, and lead the charge in building AEO into a core, high-impact growth service that drives results for clients and sets new standards in the industry! 🚀
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