Home Services Lead Generation Systems Specialist (Roofing Preferred)

UpworkCANot specifiedexpertScore: 32
Lead GenerationGoogle Adsfacebook advertising CRM AutomationMarketing Automation
I run a lead generation agency focused specifically on roofing companies. I’m looking for someone experienced in building complete lead systems for roofers — not just running ads. This includes: • Launching and managing Facebook and/or Google Ads for roofing • Building or optimizing a roofing-focused landing page/funnel • Connecting forms to a CRM • Setting up automation (follow-up, missed call text-back, appointment booking) • Installing proper tracking (pixels, call tracking, conversions) This is for an initial system build. Ongoing management may be discussed after launch and initial results. ⸻ Requirements: • Proven experience generating leads for roofing companies or similar home service businesses • Clear case studies with real metrics (CPL, booked estimates, cost per job) • Understanding of roofing sales cycles (insurance claims, storm markets, retail jobs) • Ability to explain your strategy clearly ⸻ Please include: • 2–3 relevant case studies • Typical cost per roofing lead you’ve achieved • Platforms you specialize in (Google, Meta, etc.) • Your fixed price for full system setup
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