B2B Lead Generation & Growth Marketer – AI Consultancy (Africa / Mauritius / Asia)
UpworkUSNot specifiedintermediateScore: 35
Appointment SettingLead GenerationMarketing StrategyMarket ResearchProspect ListB2B Marketing
Description
We are an AI & Data Analytics consultancy preparing to launch our new website and are seeking a results-driven B2B Lead Generation & Growth Marketer to help us acquire qualified clients across:
• Africa
• Mauritius
• Asia
This is a performance-focused role centered on lead generation and client acquisition.
This is NOT a social media management role.
Primary Objective
Generate qualified leads and prospective clients for our AI & analytics consulting services.
Scope of Work
• Develop and execute B2B lead generation strategy
• Identify and target ideal client profiles
• Prospect research (companies & decision-makers)
• Cold outreach campaigns (LinkedIn / Email / Hybrid)
• Appointment setting / meeting booking
• Messaging & value proposition refinement
• Funnel optimisation & conversion improvement
• Performance tracking & reporting
Target Clients
We provide services including:
• AI Solutions
• Data Analytics
• Business Intelligence
• Automation
• AI Voice Agents
• Custom AI Deployments
Ideal clients include SMEs, corporates, and growth-focused businesses.
Required Experience
• Proven B2B lead generation results
• Experience marketing consulting / tech / SaaS / AI services
• Strong LinkedIn and/or cold email expertise
• Ability to define ICP & targeting strategy
• Conversion-driven mindset
• Data-driven approach
• Experience targeting international markets
Deliverables / KPIs
• Qualified leads generated
• Meetings booked
• Outreach performance metrics
• Lead quality assessment
To Apply, Please Include
Relevant case studies / results
Industries you’ve generated leads for
Channels you specialise in (LinkedIn / Email / Both)
Strategy you would use for an AI consultancy
Expected results timeline and cost of the project
Important
We are looking for a long-term collaboration with someone who is focused on revenue and pipeline growth, not vanity metrics.
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