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Senior Technical SEO + WordPress Performance Architect (System Builder, Not Task Taker)

UpworkUSNot specifiedexpert
On-Page SEOTechnical SEOSEO AuditSEO PerformanceSEO Setup & ConfigurationSEO Strategy
We are not looking for a typical SEO freelancer. We are building a scalable SEO system across multiple WordPress sites—and we need someone who can think like an architect, not just execute tasks. If your approach to SEO is: Running audits Fixing meta tags Installing plugins This is NOT the role for you. If your approach is: Identifying what actually moves rankings Eliminating wasted effort Building repeatable systems Automating wherever possible Keep reading. What We’re Building We are creating a repeatable SEO + performance framework that can be deployed across: Multiple WordPress sites High-volume content environments Ongoing publishing systems This includes: Technical SEO infrastructure Indexing and crawl optimization Core Web Vitals + performance engineering Internal linking systems Automation and templating Your Role You will not just “do SEO.” You will: Identify what matters vs what’s noise Improve crawl efficiency and index quality Optimize Core Web Vitals beyond just plugins Help define: What belongs in the theme What belongs in plugins What should be automated Contribute to building a scalable SEO system Current Stack WordPress WP Rocket / Imagify Yoast (subject to change) Cloudflare/CDN Google Search Console / GA4 Screaming Frog / SEMrush Git + staging environments What We Care About (Read Carefully) We are not hiring based on: Years of experience Certifications Agency size We ARE hiring based on: Your ability to prioritize high-impact work Your ability to think in systems and automation Your ability to challenge bad ideas Your ability to translate SEO into scalable infrastructure 🚨 REQUIRED: COMPLETE THESE TASKS If you do not complete these, your application will not be reviewed. ✅ Task #1: Prioritization Test From the scope below, identify: The TOP 5 highest-impact actions (rankings + speed) The BOTTOM 5 lowest-value / unnecessary tasks Explain why. ✅ Task #2: System Design We want to build a “perfect SEO WordPress template.” Explain: What should live in the theme What should be handled by plugins What should be handled via external automation Goal: Make SEO scalable across 100+ sites ✅ Task #3: Execution Walkthrough Pick ONE: Fix Core Web Vitals Clean up index bloat Improve internal linking Provide: Step-by-step process Tools used What most people get wrong ✅ Task #4: Automation Thinking You are scaling SEO across 100 sites. Tell us: What you would automate immediately What you would standardize What you would never do manually again ✅ Task #5: Challenge the Plan Review the scope below and tell us: What is unnecessary What is over-engineered What you would do differently Scope Reference (Condensed) (Include your original scope here—trimmed slightly for readability if needed) What a Great Candidate Looks Like You might be a fit if: You’ve said “this is overkill” while reading parts of the scope You’ve built or thought about scaling SEO systems You understand crawl budget, indexation, and internal linking deeply You care more about results than activity What Happens Next We will review completed tasks Top candidates may be given a paid test project Long-term opportunity across multiple sites for the right person ⚠️ Final Note We are not looking for: Checkbox SEO Generic audits Reports without execution We are looking for: 👉 A builder 👉 A thinker 👉 Someone who can help us create a machine
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Spent: $1,255,152.97Rating: 4.9Verified