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Lead Generation Specialist for Real Estate Agents in Eastern Pennsylvania
UpworkUSNot specifiedintermediate
Lead Generation Content CreationLead Generation StrategyReal EstateLead GenerationData EntryList BuildingData ScrapingLead Management AutomationProspect ListCold Calling
looking for a highly organized and detail-oriented Real Estate Virtual Assistant to process my daily homeowner and lead reports and identify the strongest off-market seller prospects.
This is not generic admin work. I need someone who can review lead data, clean it, score it, rank it, and prepare daily outreach lists for my team.
Target Market:
Eastern Pennsylvania, primarily:
Northampton County
Lehigh County
Berks County
Bucks County
Monroe County
What You Will Do Daily:
Review and clean daily homeowner/MLS-style lead reports
Filter leads by target counties
Remove duplicates, junk records, stale leads, and weak leads
Identify likely off-market seller prospects based on:
absentee ownership
vacancy
long ownership
high equity
mortgage position
owner occupancy
deed/ownership indicators
Score each lead using my Google Sheets scoring system
Label leads as Hot, Warm, Cold, or Reject
Build and update:
Top 10 Daily Call List
Top 10 Text List
Top 10 Email List
Update Disposition Tracker and Dashboard after outreach results come in
Keep the data clean, accurate, and actionable
Tools:
Google Sheet
ChatGPT or Claude for lead analysis support
Realestate lead data / MLS-style reports
What I Need From You:
Strong attention to detail, clean, verified, quality leads
Experience with real estate leads, skip tracing, or seller prospecting
Comfortable working with spreadsheets and formulas
Able to follow scoring rules exactly
Able to work fast without getting sloppy
Reliable daily turnaround
Ideal Candidate:
You have experience with real estate lead management, acquisitions support, inside sales support, or lead list building. You understand the difference between a generic homeowner list and a real seller prospect. You know how to organize lead data so a sales team can actually use it.
Deliverables:
Each week, I want:
cleaned lead sheet
ranked seller lead list
top 10 call list
top 10 text list
top 10 email list
updated disposition tracker
updated dashboard
Hours:
Ongoing part-time. weekly work depending on lead volume.
Important:
Please do not apply if you only have general VA experience and no experience with lead processing, real estate data, or spreadsheet-based workflow.
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Spent: $975Rating: 5.0Verified