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Email Marketing Specialist - Brevo Flows Setup (FR/EN) | E-commerce Children's Products
UpworkFRNot specifiedintermediate
KlaviyoEmail MarketingEmail CampaignCopywritingEmail AutomationEmail CopywritingEmail ListWebsite CopywritingEmail Marketing StrategyEmail TemplateEmail Design
My Book Story (mybookstory.co) is a French e-commerce brand selling guided journals for children (6-12) and teens. Launched August 2025, 5,000+ units sold. Zero email automation in place yet.
I need an experienced email marketer to build a complete flow strategy on Brevo (formerly Sendinblue), in French and English.
SCOPE OF WORK
Brevo Account Setup
Connect Brevo to Shopify, configure domain authentication (SPF, DKIM, DMARC), set up lists, segmentation, and automation triggers.
Post-Purchase Flow (Priority 1)
We have shipping delays. Need a sequence that confirms the order warmly, keeps customers engaged during the wait, builds excitement, and requests a review post-delivery.
Welcome / Lead Nurture Flow
Brand story, educational content, social proof, soft conversion push over 14 days.
Abandoned Cart Flow
2-3 step recovery sequence.
Win-Back Flow
Re-engage dormant contacts, final offer, clean unsubscribe.
DELIVERABLES
All flows live and tested in Brevo, copy in FR and EN, flow documentation, KPI benchmarks.
IDEAL PROFILE
Proven Brevo experience (mandatory), Shopify integration, e-commerce background, bilingual FR/EN copywriting a plus.
To apply: share examples of flows you have built, your Brevo experience, and your approach to the post-purchase reassurance sequence.
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