Stand up cold calling infrastructure and test it as a channel Build callback flows — AI collects consent, Retell agent calls them back Turn anonymous website visitors into actionable leads Test gifting as a conversion lever Explore marketplace listings and partner directories Build a self-serve pilot program page — click, buy, start Run ads for free pilot programs and measure CAC Launch vertical-specific outbound and ABM plays etc etc You're a fit if: You're a builder who gets bored maintaining — you want to test new things constantly You can code or script (Python, SQL, JavaScript) enough to build real tools, not just configure SaaS Good taste for which experiments are worth running and which are noise You move fast — idea to live test in days, not weeks You've worked at a startup where you figured things out, not followed a playbook